Pull Quote Variations

The following variations are in development for use as pull quotes throughout various knowledge base articles, in order to connect them back to farmer interviews also hosted on this site.


Variation 1

The goal of Variation 1 was to match the mockups provided by Mark as closely as possible. The challenge is anchoring the quotation mark symbols in the corners of each widget, because the biggest variable is screen size in responsive design. That’s factored in with the length of the quote itself. This version is achieving that look and feel the best out of everything I tried previously. Take a look, and be sure to give making your window more narrow a try (or look at this same page on a smaller device like a phone as well).

Farmer photo

Today, being a technologist or even just a general computer user in any field can be daunting and frustrating. We’re being innundated and drowned by new tools competing with each other for our valuable attention. It’s very important to remember to keep things simple and focused for what you want to do specifically. Computers will only do what they are instructed to do.

Scott Knauer, Geek for Hire Clovis, New Mexico
Farmer photo

Today, being a technologist or even just a general computer user in any field can be daunting and frustrating. We’re being innundated and drowned by new tools competing with each other for our valuable attention. It’s very important to remember to keep things simple and focused for what you want to do specifically. Computers will only do what they are instructed to do.

Scott Knauer, Geek for Hire Clovis, New Mexico
Farmer photo

Today, being a technologist or even just a general computer user in any field can be daunting and frustrating. We’re being innundated and drowned by new tools competing with each other for our valuable attention. It’s very important to remember to keep things simple and focused for what you want to do specifically. Computers will only do what they are instructed to do.

Scott Knauer, Geek for Hire Clovis, New Mexico

Variation 2

Because of the challenges explained with anchoring in Variation 1, I worked on this version to bring the quotation marks inline with the actual quote itself, colored in white, to emphasize the pullquote nature of the content. Like Variation 1, these are mobile responsive as well, and probably my preferred approach for consistency in presentation across the board.

Farmer photo

Today, being a technologist or even just a general computer user in any field can be daunting and frustrating. We’re being innundated and drowned by new tools competing with each other for our valuable attention. It’s very important to remember to keep things simple and focused for what you want to do specifically. Computers will only do what they are instructed to do.

Scott Knauer, Geek for Hire Clovis, New Mexico
Farmer photo

For me–and I think for all small businesses–there’s a point in the business where you have to invest a lot to take your business to the next level, to really be able to hire people and pay them well. For me, because I have kids and not a lot of support, it just wasn’t safe to take on that kind of risk, so I chose to scale back instead.

Lisa Anderson, Owner, Malandro Farm La Puebla, New Mexico
Farmer photo

Today, being a technologist or even just a general computer user in any field can be daunting and frustrating. We’re being innundated and drowned by new tools competing with each other for our valuable attention. It’s very important to remember to keep things simple and focused for what you want to do specifically. Computers will only do what they are instructed to do.

Scott Knauer, Geek for Hire Clovis, New Mexico

Real Interview Pullquotes

Becca Marshall:

Farmer photo

2022 was such a steep learning curve in transitioning from this role of intern into one of owner-operator. It was amazing to have the opportunity to grow on-site and continue to get support from the resources offered by the program (land, tools, equipment) but it was a huge learning curve to think through on my own what to plant, when to plant, how to sell, and how to build a market.

Becca Marshall, Co-owner of Yappy Dog Farm Albuquerque South Valley, New Mexico

Jeremy Gathings

Farmer photo

Most farmers enjoy a little bit of time off in the winter where you recuperate. Setting boundaries and making time to spend time with our kids helps maintain work-life balance. We make sure to take them on a couple trips a year, either a road trip to camp or just getting out of the area to see something different.

Jeremy Gathings, Owner, Gathings Gardens Bloomfield, New Mexico

Lisa Anderson

Farmer photo

For me–and I think for all small businesses–there’s a point in the business where you have to invest a lot to take your business to the next level, to really be able to hire people and pay them well. For me, because I have kids and not a lot of support, it just wasn’t safe to take on that kind of risk, so I chose to scale back instead.

Lisa Anderson, Owner, Malandro Farm La Puebla, New Mexico

Manny Encinias

Farmer photo

You have to be ready to make changes to your marketing strategy – either because something you’re doing isn’t working, or because there’s an opportunity to grow or pivot that makes sense for your business. It’s hard to stay constantly aware, but it’s essential. And sometimes, evolving means moving away from a market, either because it’s not profitable or because it’s making things too hard on the team. You’ve got to take care of your people first. Without them, it all means nothing.

Dr. Manny Encinias, Owner, Trilogy Beef Moriarty, New Mexico

Mary Ben

Mat Ladegaard

Casey Holland

Carson Stark

Farmer photo

We are making upgrades for ADA compliance and have attained SNAP and Double Up Food Bucks authorization. There used to be many farmstands in this area. I’ve met 75-year-old ladies who remember coming to this same farm stand with their moms. It was the event of the day when they got produce and bumped into friends. I’m hoping to bring back some of those experiences and create memories for our current community.

Carson Stark, Owner, Bluffs Farm Farmington, New Mexico